Helping Wellness Professionals Enjoy Business and Personal Success!

Brand New - Marketing and Practice Building Course By Email

Sign up now - It's our free gift to you

Learn how to get more clients and build a business to be proud of!


Welcome

Who is Ed Lester

Ed Lester is a seasoned and respected life coach, trainer and mentor, with years of experience of helping clients to reach their goals and lead happier lives. His passion is helping fellow professionals to enjoy more personal and business success.

Read more >>

Archive for the ‘General’ Category

People are always asking me how to get more clients. I tell them this.

You’re asking the wrong question.

You shouldn’t be asking “How do I get more clients?”

You SHOULD be asking “Which clients shall I choose?”

Searching for clients is like trying to find a needle in a haystack.  Forget that…

Lessons From The Hypnosis Rebel

December 7, 2010 @ 12:34 am
posted by Ed Lester

Yes I am a rebel. Those of you who know me, know this to be true.

But don’t get me wrong; although I don’t blindly follow instructions, I do respect and value advice from knowledgeable people. I may be rebellious but I’m not stupid or disrespectful.

New Year… New Practice… NEW LIFE!

December 2, 2010 @ 8:00 pm
posted by Ed Lester

I don’t know where you’re reading this right now…Your home computer…your laptop… your mobile phone…even hanging out in your local cafe with friends.

But I can tell you this…

I have a gift for you this holiday season and if you follow through on my simple instructions,  you’re going to get a BREAKTHROUGH, perhaps several of them.

You hear it again and again…

“Mindset is everything”.

It’s true of course and it sounds simple. But how on earth do you get the right mindset for success? Can you be taught it at night class or do they sell it at Wallmart?

There are so many useful resources out there which can help to make the complicated seem much more simple.

Understanding how social media works will improve your business effectiveness, and allow you to reach new crowds of people in need of your services.

The Dancing Leader

April 30, 2010 @ 8:10 pm
posted by Ed Lester

This morning, I visited a blog post from a very respected business and marketing coach, Rich Schefren.

He had published an interesting post about leadership with a VERY funny accompanying video.

Anyway, it occurred to me that the guy ironically labeled a “dancing nutter” in this video was very similar to every successful business client I’ve ever met or worked with.

There is nothing quite like a referred client who has been given a glowing recommendation about YOU.

In a close second place, is someone arriving full of positive expectations and stories of success about what you do.

The key to building a successful hypnotherapy practice starts with making a big impact locally. And the most effective way to do that is increasingly becoming through the internet search engines.

Getting good search engine results for your website can take a very long time.  One way to get listed much more quickly near the top of Google’s listings is by registering with the Google Local Business Center.

There is one thing that absolutely MUST be on your website if you are a one-person outfit, and that is an image of YOU.  I am constantly amazed at how many people who I coach who do not display their image   on the homepage of their website.